Wednesday, January 6, 2010

Unoriginal voiceovers

So, on Monday Walter Cronkite's voiceover for the introduction of the CBS Evening News was replaced. Mr. Cronkite died six months ago, so it makes a bit (but maybe not a lot) of sense that they replaced him.

So who filled the void? Did they pick some other incredibly well respected newscaster. No, they did not. Instead, they selected Morgan Freeman.

What the hell?

I love Morgan Freeman as an actor. And the first person you think of when you need someone to do a voiceover is Mr. Freeman. He sounds so serious and thoughtful, yet kind. But don't you think that could have thought a little longer and come up with someone a little less obvious.

Mr. Freeman does the voiceover for everything. I think it started with The Shawshank Redemption, one of my all time favourites. March of the Penguins was fabulous. And these days he's even the voice of Visa's Go campaign.

I've got nothing against the man. But when someone is this obvious of a choice, it probably means they're the wrong choice.

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